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Vice President, Marketing Model and Standards Lead

Company: Pfizer Belgium
Location: Harrisburg
Posted on: January 20, 2023

Job Description:

Pfizer Vice President, Marketing Model and Standards Lead in Harrisburg , Pennsylvania ROLE SUMMARY:The Marketing Model and Standards Lead is an opportunity to set the stage and define how best-in-class marketing is done at Pfizer, in support of building and sustaining Pfizer's commercial powerhouse positionThis is a new role in Biopharma, directly reporting into the head of Global Marketing Excellence and will be responsible for designing and deploying a holistic marketing model that elevates Marketing planning and execution at Pfizer , across all customer segmentsSuccess in this role will include:Establishment of a consistent marketing and launch approach for all Pfizer brands, incorporating both the art and science needed for breakthrough marketing ;Establishment of a clear definition of Pfizer marketing and launch excellence (i.e. standards) informed by internal and external benchmarks and best practicesROLE RESPONSIBILITIES:Design a distinctive product marketing model for Pfizer that defines a best-in-class marketing approach for all components of marketing (i.e., from insight to brand plan to execution)Develop practical frameworks to effectively and practically implement the marketing modelSet "the bar" for marketing excellence through metrics and benchmarks across every component of the marketing modelClarify processes to get work done (i.e., agile content, GLocal, modular content, RC, dashboard utilization, etc.)Continually refine marketing model based on outcomes and progress against benchmarks to ensure that the marketing model is cutting edgeAct as a key enabler in building a strong culture and driving the CMOs excellence agendaCollaborate closely with a network of internal and external experts providing perspectives on best-in-class functional approaches (e.g., Effectiveness Experts, Connections Planning & Media, Business, Analytics, and Insights, Ops, Innovation)QUALIFICATIONS:15+ years of experience in marketing, with a passion for the craft of marketing, in pharmaceutical, consumer goods or life sciences industriesUnderstanding of all elements and levers that drives marketing performance; ability to set visionary, yet practical benchmarks to drive marketing performanceExperience in creating and executing marketing strategies in major markets with accountability for decisions and business outcomes; experience with launch brands a plusTrack record of strong networking and working collaboratively across functions and geographiesExecutive presence and demonstrated ability to effectively influence senior leaders and colleagues at all levels of the organizationLead cross-functional and cross-business projects and initiatives, identifying risks and removing roadblocks to enable the teams to achieve successful deliveryStrong writing, presentation and influencing skills---Demonstrate ability to thrive under pressure, to take accountability and to meet deadlinesStrong project and time management and organizational skillsDiscretion and trustworthiness in dealing with confidential informationAbility to manage and coach direct reports and agile teamsPreferred qualificationsAdvanced degreeBrand or product marketing experience highly preferredBroad knowledge of Life Sciences and healthcare ecosystemsPrevious capability building experienceRole will be responsible for multiple geographies, but requires flexibility to work with US time-zone on regular basisLasty day to Apply: January 25thThe annual base salary for this position ranges from $232,300.00 to $372,300.00. In addition, this position offers an annual bonus with a target of 30.0% of the base salary and eligibility to participate in our share based long term incentive program. Benefits offered include a retirement savings plan, paid vacation, holiday and personal days, paid caregiver/parental and medical leave, and health benefits to include medical, prescription drug, dental and vision coverage in accordance with the terms and conditions of the applicable plans. Salary range does not apply to the Tampa, FL location.Relocation assistance may be available based on business needs and/or eligibility.Pfizer requires all U.S. new hires to be fully vaccinated for COVID-19 prior to the first date of employment. As required by applicable law, Pfizer will consider requests for Reasonable Accommodations.Sunshine ActPfizer reports payments and other transfers of value to health care providers as required by federal and state transparency laws and implementing regulations. These laws and regulations require Pfizer to provide government agencies with information such as a health care provider's name, address and the type of payments or other value received, generally for public disclosure. Subject to further legal review and statutory or regulatory clarification, which Pfizer intends to pursue, reimbursement of recruiting expenses for licensed physicians may constitute a reportable transfer of value under the federal transparency law commonly known as the Sunshine Act. Therefore, if you are a licensed physician who incurs recruiting expenses as a result of interviewing with Pfizer that we pay or reimburse, your name, address and the amount of payments made currently will be reported to the government. If you have questions regarding this matter, please do not hesitate to contact your Talent Acquisition representative.Pfizer is committed to equal opportunity in the terms and conditions of employment for all employees and job applicants without regard to race, color, religion, sex, sexual orientation, age, gender identity or gender expression, national origin, disability or veteran status. Pfizer also complies with all applicable national, state and local laws governing nondiscrimination in employment as well as work authorization and employment eligibility verification requirements of the Immigration and Nationality Act and IRCA. Pfizer is an E-Verify employer.

Keywords: Pfizer Belgium, Harrisburg , Vice President, Marketing Model and Standards Lead, Executive , Harrisburg, Pennsylvania

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